FOR MORE INFORMATION, contact Erica Cline at 706/828-2225.
University Honored with 14 Awards at Annual ADDYs
Augusta, Ga. – Feb. 23, 2008 – University Health Care System received multiple awards Feb. 23 during the annual ADDY Awards celebration sponsored by the Augusta Advertising Federation, including a “Best of Show” award for its image campaign “Landmarks” television spot.
The ADDYs represent the best in marketing and advertising and local Best in Show and Gold winners go on to the regional competition in Chattanooga, Tenn., with regional winners continuing to the national award competition in Atlanta.
University was awarded one Best of Show, six Silvers and seven Bronzes during the ceremony. The awards were:
Best of Show
Television – Local – Image Campaign Television Spots: Landmarks
- Collateral Material – Special Event Material – 1818 Society Invitation
- Consumer or Trade Publications Campaign – NRC Magazine Ads
- Television – Local – Image Campaign Television Spots: Everywhere
- Television – Local – Image Campaign Television Spots: Landmarks
- Out-of-Home Campaign – NRC Billboards
- Newspaper – Newspaper Specialty Advertising – Healthy U: January 2008
- Out-of-Home Campaign – Image Campaign
- Consumer or Trade Publication – Spread, Multiple Page or Insert – Breast Cancer Guide
- Television Campaign – Image Campaign Television Spots
- Collateral Material – Publication Design (Magazine or Book) – CheckUp Covers
- Consumer or Trade Publication – Spread, Multiple Page or Insert – The Road to Heart Health
- Collateral Material – Special Event Material – Portraits of Life Posters
- Newspaper – Fractional Page – Doctor’s Day Ad
About the ADDYs: With over 60,000 entries annually, the ADDY® Awards are the world's largest and arguably toughest advertising competition. The ADDY® Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world. The American Advertising Federation, a not-for-profit industry association conducts the ADDY® Awards through its 200 member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry for the industry.