For more information, call Rebecca Sylvester at 706/828-2394.
AUGUSTA, GA. (May 19, 2009) Honored for advertising excellence in the 2009 Aster Awards, University Health Care System received three – one gold, one silver and one bronze – recognitions in this year’s competition.
The Aster Awards, one of the largest competitions of its kind, is hosted by Marketing Healthcare Today and Creative Images, Inc. This elite national program recognizes outstanding health care professionals for excellence in their advertising/marketing efforts.
The 2009 Aster Awards consisted of approximately 3,000 entries from across America. Participant’s entries competed against similar-sized organizations in their category. Entries must score at least in the top 85 percent to receive an award. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.
“University Health Care System is among the top in the nation for health care advertising expertise… specifically scoring in the top 5 percent. It was an honor to have University participate in the 2009 Aster Awards,” said Melinda R. Lucas, Aster Awards Program Coordinator. “They exceeded the judges’ expectations.”
Entries in the Aster Awards were judged by a diverse panel of health care marketing experts. All winners are posted on the Aster Awards’ Web site (www.AsterAwards.com), as well as published in Marketing Healthcare Today, a national health care marketing magazine.
The awards included:
- Gold – Heart & Vascular Institute Billboard Teaser
- Silver – Learn to Love your Heart Magazine Insert
- Bronze – Portraits of Life Calendar